Global Landscape Study on Digitising P2G Payments

Editorial & Data-Driven Report Design for Karandaaz Pakistan

This 148-page research publication, commissioned by Karandaaz Pakistan, required a structured editorial design approach to ensure clarity, accessibility, and data integrity. Given the complexity of the subject, the layout prioritized content organization, data presentation, and institutional consistency, aligning with Karandaaz Pakistan’s established brand identity, originally developed by Retroactive Studios.
The design methodology incorporated a multi-column grid system, hierarchical typography, and strategic data presentation to enhance readability. Tables, infographics, and structured illustrations were developed to present key insights clearly, ensuring accessibility for policymakers, researchers, and development practitioners.
As the publication designer, my role was to translate research findings into a structured, professional layout that maintains information integrity while reinforcing institutional branding.


This project reflects a highly structured approach to publication design, ensuring technical accuracy, accessibility, and professional presentation. Editorial precision, data presentation, and visual hierarchy were central to making policy-driven content engaging and easy to navigate.

Designed for print and digital distribution, the report aligns with institutional and development-sector standards, ensuring seamless content flow and data representation. This project exemplifies my expertise
in editorial design and structured information presentation, making complex research publications 
both visually cohesive and functionally effective.

Thank you for reviewing my work. I appreciate your time and interest.


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